Knowledge Exchange, Commercialization, and Spinoffs
Event Date: November 15, 2023
Time: 3:30 p.m. to 5:00 p.m.
Venue: Hotel Riu Plaza, Panama City, Panama
Room: Berlin 2
Abstract
The session will take participants through the process of knowledge exchange from research results to the market and offer recommendations.
Recommendations
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Bring a business idea or scientific results to be turned into a marketable product either by group or individually.
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Each participant should have a laptop or tablet to search the internet and write.
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Participants can work in a group of 3-4 people or individually. If it is in a group, it is recommended that they be from the same research team.
Program
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Knowledge exchange in a science, technology and innovation system
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What is commercialization
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Flows and knots
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12 steps to transform an idea into a marketable product or service.
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Who owns it
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How to protect it
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What problem it solves
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How it solves the problem
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Has commercial viability
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Who are competitors / collaborators
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Which markets/consumers
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How and when it will be released to the market
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How it is going to be produced or developed
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How much it will cost and who will pay
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How scalable it is and how long it will take
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Who will support
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Speakers
Susana Lau is an IT consultant with over a decade of experience and the Founder of EtyaLab, specializing in agile software development. She's the current chair of IEEE Panama Section (2023-2024) and volunteers with IEEE Women in Engineering (WIE) as steering committee member. An advocate for women in STEM, Susana mentors at educational events and speaks at universities. She co-founded Fundación CREEA for educational and entrepreneurial social programs and sits on boards in the insurance and banking sector. With a Telecommunications Engineering background, she earned her MSc in Information Technology from Carnegie Mellon University on a Fulbright fellowship. Currently, she is Vice Chair at IEEE Entrepreneurship for R9- Latin America and previously served as the WiE Liaison in 2021.
Nélida Gómez is co-founder and R&D (deep tech) coordinator of Wisy.ai, a high-tech company in Silicon Valley. She is a member of the Board of Directors of the IEEE Panama Section and Wisy.ai. With a background in science and business, she has 30 years of experience along the knowledge exchange chain, from generation to commercialization. She is an international speaker, mentor, and advisor to startups and entrepreneurs; she volunteers for the CREEA Foundation in social innovation and citizen participation programs, WIE in STEM programs, and is an advisor to Escala Latam, a platform that connects the actors of the innovation system. She has been a Fulbright, DAAD, and Australian scholar. She is passionate about human transformation, to which she contributes through her activism in entrepreneurship, gender equality, and peaceful coexistence.
